Delivers first product for distribution via Walmart.com and other major online retailers

ATLANTA, Ga. - Aug 17, 2010 - East Coast Diversified Corporation’s (ECDC) RFID and GPS division, EarthSearch Communications, (EarthSearch) announced today that it has shipped its HALO™ GPS device for distribution by online retailers in a serious move to answer the call for safety and security of teen drivers. Starting today, customers can find HALO on the digital shelves of www.walmart.com and other online retailers.

HALO uses telemetry technology to help guide teen drivers by creating awareness while navigating the critical first years of learning to drive. Teen drivers are provided in-vehicle audio warnings when they are driving without seat belts, driving erratically (i.e. drag racing or speeding). The system will then advise the teen driver that the parent has been notified of his or her driving behavior.  EarthSearch’s web portal supplements HALO, providing parents and guardians with access to real-time historical data on the driving actions and habits of a teen driver and is accessible via most web browsers and internet-capable mobile devices.

This is a solution that all families with teenage drivers should take into consideration. In April 2010, ABC News reported that “40 percent of teens get into an accident within a year of getting their licenses,” a staggering number that should disturb all parents.

What’s even more shocking is that the report notes that “those crashes cause one in three teen deaths.” EarthSearch is hopeful that those statistics can be reduced and lives saved with the implementation of the HALO safety device.
 
“Who’s not concerned about what happens to their teenager on the road?” said Kayode Aladesuyi, Chairman and CEO of EarthSearch. Seeking to protect his own family, Aladesuyi installed this technology in his two teenage sons’ vehicles.

“We’ve designed HALO to be a safety device,” said Aladesuyi. “Our objective is to provide the same guidance as a parent, giving advice that encourages teenagers to drive safely and to buckle up every time they get behind the wheel. HALO also provides a measure of security with the built-in panic button that sends a silent alarm should something go wrong while the teen is alone in the vehicle.”

Other standard features include engine disabling, electronic fence monitoring and location services. HALO’s features are designed to enhance the safety of teen drivers while providing peace-of-mind to parents and guardians. Customers can log in at myhalo.us to activate service for the device.

To learn more about HALO, visit www.myshalo.us or www.earthsearch.us/our-products/halo-protect-teen-drivers.

About EarthSearch Communications
EarthSearch Communications, an ECDC Company (OTCBB: ECDC), is a US-based business whose flagship product, LogiBoxx™, integrates GPS and RFID at the hardware level. When combined with its proprietary Global Asset Tracking and Identification System (GATIS) middleware, LogiBoxx and GATIS become the centerpieces of a LogiBoxx Certified Solution. An unprecedented business decision-making tool, a LogiBoxx Certified Solution offers continuous visibility within the Supply Chain, Logistics, and Asset Management and Control industries. Along with its integrated, patent-pending GPS and RFID technologies, EarthSearch also offers a complete line of innovative RFID solutions. Its expertise with GPS and RFID technologies, combined with exceptional support and service facilities, distinguishes EarthSearch as a leading manufacturer and supplier of real-time location solutions in the marketplace. For more information on EarthSearch, visit www.earthsearch.us.

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